Live Nation France Announces Partnership With Pascal Nègre And Launch Of New Artist Management Company #NP

Live Nation France, a Live Nation Entertainment company, announced the launch of #NP, a new artist management company in France, in partnership with Pascal Nègre who will act as the new company’s CEO.

#NP is an artist management company with the primary purpose of servicing the artist on all levels from recorded music to live, with a focus on digital marketing. Based in Paris, Pascal Nègre, one of the most prominent figures in the French music business, will lead the company along with an experienced team of specialists across marketing, design, digital and branding.

Pascal Nègre, CEO of #NP said: “#NP’s mission is to ensure the artist is at the very core of the game in this new digital age. Our specialist team will be with the artist every step of the way with the advice and services they need to allow them to do what they do best. I’m delighted to join forces with Live Nation France, a family of great professionals with worldwide expertise.”

Angelo Gopée, Live Nation France Chief Executive, said: “It is a pleasure to welcome Pascal in a joint venture that is both exciting and ambitious. His vision is in perfect harmony with what we’ve been doing at Live Nation for the past seven years.”

John Reid, President, Live Nation Europe – Concerts, said: “The artist is at the core of what we do, and together with Pascal we will be able to expand this focus in ways we’ve always wanted to. The experience Pascal brings to the table is unsurpassed, and we welcome him with open arms.”

Source: Live Nation France
Image source: http://www.livenation.com/