Statistics about the global investment in music

According to a recent report by IFPI, the global investment in A&R and Marketing in 2015 was 4.5 billion US$. Moreover,it is estimated that the 27% share of record company revenues invested in A&R and marketing and the typical cost of breaking a wordwide-signed artist in a major market such as US and UK is $0.5 – $2 million. Francis Moore, Chief Executive of IFPI, alongside Alison Wenham, WIN CEO, said: “Investing in Music highlights not just record companies’ financial investment in artists, but also the enduring value they bring to artists’ careers.”

You can read the whole report of IFPI here

Source: IFPI