{"id":5413,"date":"2015-07-27T08:12:24","date_gmt":"2015-07-27T08:12:24","guid":{"rendered":"http:\/\/skylight.gr\/administrator_wordpress\/index.php\/2015\/07\/27\/bertelsmann-is-strengthening-its-business-activities-in-india\/"},"modified":"2015-07-27T08:12:24","modified_gmt":"2015-07-27T08:12:24","slug":"bertelsmann-is-strengthening-its-business-activities-in-india","status":"publish","type":"post","link":"https:\/\/skylight.gr\/index.php\/2015\/07\/27\/bertelsmann-is-strengthening-its-business-activities-in-india\/","title":{"rendered":"Bertelsmann is strengthening its business activities in India"},"content":{"rendered":"<p><span class=\"normal\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/upload.wikimedia.org\/wikipedia\/en\/thumb\/4\/41\/Flag_of_India.svg\/1024px-Flag_of_India.svg.png\" border=\"0\" width=\"217\" height=\"144\" \/><br \/>Bertelsmann is strengthening its business  activities in India: The international media, services and education  company recently joined other investors in a $100 million financing  round for Saavn, India&#8217;s leading music streaming service. Saavn is the  most frequently installed music app in the country and is growing by  more than a million active users per month. With over seven million  songs available for streaming, the company has already achieved a global  fan community.  <!--more-->  <br \/> Pankaj Makkar, Managing Director of Bertelsmann India Investments, says:  &#8220;We are delighted to be able to support Saavn&#8217;s impressive growth again  after making our first investment in the company in December 2013. This  investment fits perfectly into our strategy in India. We are pleased to  be participating in a rapidly growing, digital media company in an  up-and-coming market with huge potential.&#8221;<\/p>\n<p> Rishi Malhotra, CEO and co-founder of Saavn, says: &#8220;Music streaming is  at the center of the music industry, and India is one of the most  important music economies in the world. With 2 million Androids shipping  each week, music is driving data consumption and redefining mobile  advertising. We are building the best-in-class mobile entertainment  ecosystem, with music as the foundation. We&#8217;re excited to add millions  of users to the Saavn family and deliver our long-term product vision  across multiple platforms. The Bertelsmann team is one of the best in  the industry with global market insight and dedication to developing the  world&#8217;s next great companies. We&#8217;re honored to be a part of their  portfolio of market leading companies.&#8221;<\/p>\n<p> Besides Bertelsmann, the anchor investor Tiger Global Management,  Steadview Capital, Liberty Media, Mousse Partners, and a number of other  well-known investors are participating in this round of financing.  Saavn will use the fresh capital to promote long-term product  development and win more customers. The company is also investing in its  proprietary ad technology and new content deals.<\/p>\n<p> Bertelsmann&#8217;s investments in India include Pepperfry.com, an online  marketplace for furniture; Indiaproperty.com, one of the leading real  estate portals in the country; iNurture, a higher education service  company for new age education programs; as well as Authorgen  Technologies and its online education platform Wiziq.com. Bertelsmann  has also done business in India successfully for years via its  divisions: Fremantle Media, the production arm of RTL Group, with shows  like &#8220;Indian Idol,&#8221; &#8220;The X Factor&#8221; and &#8220;Got Talent&#8221;;<br \/> Penguin Random House is the largest English-language trade book  publisher in the country; and Arvato delivers customer &amp; marketing  services for international clients.<\/p>\n<p>Source: <\/span><span class=\"normal\">Bertelsmann<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bertelsmann is strengthening its business activities in India: The international media, services and education company&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[23],"tags":[],"class_list":["post-5413","post","type-post","status-publish","format-standard","hentry","category-music-news"],"_links":{"self":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts\/5413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/comments?post=5413"}],"version-history":[{"count":0,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts\/5413\/revisions"}],"wp:attachment":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/media?parent=5413"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/categories?post=5413"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/tags?post=5413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}