{"id":5003,"date":"2015-02-24T08:58:07","date_gmt":"2015-02-24T08:58:07","guid":{"rendered":"http:\/\/skylight.gr\/administrator_wordpress\/index.php\/2015\/02\/24\/universal-music-group-to-premiere-music-video-content-on-vessel-a-premium-online-video-service\/"},"modified":"2015-02-24T08:58:07","modified_gmt":"2015-02-24T08:58:07","slug":"universal-music-group-to-premiere-music-video-content-on-vessel-a-premium-online-video-service","status":"publish","type":"post","link":"https:\/\/skylight.gr\/index.php\/2015\/02\/24\/universal-music-group-to-premiere-music-video-content-on-vessel-a-premium-online-video-service\/","title":{"rendered":"Universal Music Group To Premiere Music Video Content On Vessel, A Premium Online Video Service"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/upload.wikimedia.org\/wikipedia\/commons\/thumb\/8\/88\/Umgheadquarters.jpg\/220px-Umgheadquarters.jpg\" border=\"0\" \/><br \/>Universal Music Group (UMG), the world&#8217;s leading music company, and Vessel, a premium online video service, announced an agreement to premiere select UMG videos through Vessel for an exclusive time period before making the content available on free, ad-supported services. Lucian Grainge, Chairman and Chief Executive Officer of Universal Music Group, and Jason Kilar, CEO and co-founder of Vessel, made the announcement in Dana Point, California, at the Code\/Media conference hosted by Re\/Code.   <!--more-->  <br \/> &#8220;Vessel represents the latest business model innovation for premium short-form content and we&#8217;re pleased to extend our industry-leading track record of empowering entrepreneurs who are growing the playing field for new content services,&#8221; Grainge said. &#8220;Jason and his team recognize the substantial value of the music videos created by our world class roster of artists and have built a platform that promises fans a first-rate experience while providing artists and labels new ways to increase the monetization of their creative work.&#8221;<\/p>\n<p> &#8220;We are excited to work with Lucian and everyone at Universal. Their team has a real gift for finding talented new voices and helping them reach a wider audience through new platforms like Vessel,&#8221; said Kilar. &#8220;It&#8217;s no secret that consumers love music videos. We look forward to giving Universal artists an amazing new home on Vessel.&#8221;<\/p>\n<p> The specific artist videos from UMG&#8217;s labels that will be featured on Vessel&#8217;s paid tier will be revealed in the coming weeks.<\/p>\n<p> Vessel subscribers receive at least 72 hours of exclusive access to short-form, professionally produced content on mobile devices and the Web for the price of $2.99 a month. During the early access period, videos on Vessel can earn a multiple of 20-times more per-view compared with free, ad-supported online video services.<\/p>\n<p> After the exclusive time period, videos posted on Vessel become available on general ad-supported online services, including Vessel&#8217;s free, ad-supported offering.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>Source: Universal<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Universal Music Group (UMG), the world&#8217;s leading music company, and Vessel, a premium online video&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[23],"tags":[],"class_list":["post-5003","post","type-post","status-publish","format-standard","hentry","category-music-news"],"_links":{"self":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts\/5003","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/comments?post=5003"}],"version-history":[{"count":0,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts\/5003\/revisions"}],"wp:attachment":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/media?parent=5003"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/categories?post=5003"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/tags?post=5003"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}