{"id":3675,"date":"2013-10-17T05:14:12","date_gmt":"2013-10-17T05:14:12","guid":{"rendered":"http:\/\/skylight.gr\/administrator_wordpress\/index.php\/2013\/10\/17\/pandora-direct-label-deals-dont-work-internationally\/"},"modified":"2013-10-17T05:14:12","modified_gmt":"2013-10-17T05:14:12","slug":"pandora-direct-label-deals-dont-work-internationally","status":"publish","type":"post","link":"https:\/\/skylight.gr\/index.php\/2013\/10\/17\/pandora-direct-label-deals-dont-work-internationally\/","title":{"rendered":"Pandora: &#8216;Direct label deals don&#8217;t work internationally&#8217;"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/pandoraradioformac.org\/wp-content\/uploads\/2012\/07\/Pandora-Icon.png\" border=\"0\" width=\"157\" height=\"157\" \/><br \/>Pandora CFO Mike Herring has said securing direct deals with labels for services that operate internationally doesn\u2019t work, in an interview with CNET. iTunes Radio, unlike Pandora, struck direct deals with the labels that will let it expand across the globe. Apple\u2019s service notched up more than 11 million unique listeners in its first five days after launching.  <!--more-->  <\/p>\n<p>However, Herring said \u201cpeople who have direct deals that are operating internationally are not doing well\u201d and Pandora has no plans to do the same.<\/p>\n<p>Pandora pays lower rates to the music labels than Apple because they pay according to government statute and had 72.7 million active users last month.<\/p>\n<p>Taking the service outside of the US for the first time, Pandora launched in Australia and New Zealand last year and Herring said it\u2019s a chance to prove the company\u2019s viability.<\/p>\n<p>\u201cWhat we&#8217;re trying to do in Australia and New Zealand is not just open up a market that has a lot of potential, but prove to the world that Pandora&#8217;s entrance into the market with the right rates structures is incredibly positive for the music industry in that region,\u201d he explained.<\/p>\n<p>\u201cIf we can prove that in the laboratory that is Australia and New Zealand, I think we have a great case study to take to other locations.\u201d<\/p>\n<p>Source: Music Week<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pandora CFO Mike Herring has said securing direct deals with labels for services that operate&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[23],"tags":[],"class_list":["post-3675","post","type-post","status-publish","format-standard","hentry","category-music-news"],"_links":{"self":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts\/3675","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/comments?post=3675"}],"version-history":[{"count":0,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts\/3675\/revisions"}],"wp:attachment":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/media?parent=3675"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/categories?post=3675"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/tags?post=3675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}