{"id":3663,"date":"2013-10-15T12:30:49","date_gmt":"2013-10-15T12:30:49","guid":{"rendered":"http:\/\/skylight.gr\/administrator_wordpress\/index.php\/2013\/10\/15\/narm-and-digitalmusicorg-become-the-music-business-association\/"},"modified":"2013-10-15T12:30:49","modified_gmt":"2013-10-15T12:30:49","slug":"narm-and-digitalmusicorg-become-the-music-business-association","status":"publish","type":"post","link":"https:\/\/skylight.gr\/index.php\/2013\/10\/15\/narm-and-digitalmusicorg-become-the-music-business-association\/","title":{"rendered":"NARM And Digitalmusic.org Become The Music Business Association"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/musicbiz.org\/wp-content\/uploads\/2013\/10\/MBA.stack_.final_.REV2-01.jpg\" border=\"0\" width=\"157\" height=\"197\" \/><br \/>Starting today, NARM (National Association of Recording Merchandisers) and its digital industry hub digitalmusic.org will collectively be known as the Music Business Association (MusicBiz.org), to fully encompass everyone involved in music commerce in the United States. Six sectors have been established to drive specific areas of interest, and six new director positions have been added to the Board of the trade organization to represent this broader membership. The organization will continue to be headed by President Jim Donio, and the current team will remain headquartered in Marlton, NJ.   <!--more-->  <br \/>\u201cThe music industry has changed dramatically over the past decade, and NARM has been evolving along with those changes, bringing in more voices from the online and mobile industries with the creation of digitalmusic.org, as well as from other areas that were not traditionally associated with music retail,\u201d said Donio. \u201cMore segments of the business than ever before now play an active role in the commerce side of the business, so the name \u2018National Association of Recording Merchandisers\u2019 no longer reflected everyone who can participate in the organization. \u2018The Music Business Association\u2019 makes it crystal clear \u2013 and for the first time in the organization\u2019s history, the \u2018M\u2019 stands for music.\u201d <\/p>\n<p> \u201cJim has done a remarkable job in remaking NARM and driving the inclusion of the digital companies, first with introducing Digital NARM at the 2007 convention, then progressing to the hire of Bill Wilson in 2009, and establishing digitalmusic.org in 2011. But we always knew we were going to need to take a more dramatic move to go beyond categories like \u2018physical\u2019 and \u2018digital\u2019 and redefine the organization as a whole,\u201d said Rachelle Friedman, Music Business Association Chairman of the Board and CEO of J&amp;R Music &amp; Computer World. \u201cNARM was founded in 1958, the same year as the introduction of the first stereo LP. The Beatles had not even formed yet. Our organization has grown with the music business, and it\u2019s time that our identity reflects that. Everyone in the commercial music industry is an equal partner, with seats at the table to come up with innovative solutions for the business as a whole.\u201d <\/p>\n<p> \u201cThe sector concept builds on the structure we created with the digitalmusic.org Work Groups, with members getting actively involved in the issues that are important to them and drive their bottom line,\u201d said Bill Wilson, Vice President of Digital Strategy and Business Development, The Music Business Association. \u201cEach group will work directly with the Music Biz team, including Director of Digital Strategy and Community Robby Towns and Business Development Consultant Cindy Charles, to determine their priorities and deliver results that move the needle for their area of the industry.\u201d<\/p>\n<p>Activity Sectors<br \/> T\u00ache Music Business Association will be organized into a number of activity-specific sectors, very similar to the structure of digitalmusic.org\u2019s task-specific Work Groups. The Sectors are designed to allow members to focus their activities and interests in areas that are relevant to their particular business functions and needs. Six Sectors have been identified, and the organization will initially focus on structuring the following four:<\/p>\n<p>\u2022\tDigital Sector: Will focus primarily on seamless transition of the current digitalmusic.org Work Groups Business Development, Subscription, Direct-to-Fan, and Digital Marketing.<br \/> Co-Chairs:  Christina Calio, Microsoft, and Kevin Arnold, OpenAura <\/p>\n<p> o\tWork Groups:<br \/>\uf0a7\tBusiness Development  <br \/> Mission: To accelerate innovation in the field of digital music by reducing barriers to entry for startups, entrepreneurs and others interested in creating digital products and services around music. <br \/> Co-chairs Bill Wilson and Cindy Charles of Music Biz.<\/p>\n<p>\uf0a7\tDigital Marketing <br \/> Mission: To coordinate best practices for direct marketing and CRM for an artist web site or network of artist websites, such as tools, platforms and strategic integrations that utilize the artist site(s) as the hub for activity.<br \/> Co-chairs Chuck Fishman, Acquia, and Lee Hammond, Universal <\/p>\n<p>\uf0a7\tSubscription Services <br \/> Mission: Advocating the business of On-Demand music streaming and subscription services. <br \/> Chair: Jack Isquith, Slacker<\/p>\n<p>\u2022\tInformation Technology Sector: Provide a forum for education, promotion and creation of information technology initiatives for the music industry.  For members whose work is primarily focused on digital operations, data integrity and strategic integrations.<br \/> Co-Chairs: Robby Towns and Bill Wilson of Music Biz.<\/p>\n<p> o\tWork Groups:<br \/>\u2022\tDigital Supply Chain &amp; Operations<br \/> Mission: To streamline digital operations in the content supply chain and reporting process, including style guide standards, product database, takedown and rights revocation issues, rights collision management, and the like. <br \/> Co-chairs: Chris Read, Sony DADC, and Shachar Oren, Neurotic Media.<\/p>\n<p>\u2022\tDigital Asset Management<br \/> Mission: To coordinate and standardize all non-recorded music assets relevant to the digital music value chain, such as artist images, credits, liner notes, archival assets, and more. <br \/> Co-chairs: Maureen Droney, The Recording Academy, and Paul Jessop, County Analytics.<\/p>\n<p>\u2022\tPhysical Sector: Will advance the interests of all types of physical commerce (retail and wholesale), and foster initiatives designed to promote sales of all forms of physical product, regardless of where it is sold. Preliminary topics on the agenda include data-centric initiatives such as improving sales reporting and helping retailers exploit comparable sales data; opportunities in music DVD; issues around third party fulfillment; keeping CDs in print and manufacturing on demand; expanding catalog offerings in vinyl; packaging; e-commerce best practices, and Record Store Day.<br \/> o\tCo-Chair: Mike Fratt, Homer\u2019s,  and Ryan Redington, Amazon<\/p>\n<p>\u2022\tKnowledge Sector: Will encompass areas including events, published material and research, education funding, and their related Work Groups.<br \/> o\tCo-Chairs: Jim Donio and Nicole Hennessey of Music Biz<\/p>\n<p> The other two sectors are the Artists, Management, Touring Sector and the Legal &amp; Business Affairs Sector. Both represent growing segments of Music Biz\u2019s membership,  and the organization had already provided  programming of interest to professionals in these areas, including the Artist Managers Town Hall at the annual Music Biz event and our Entertainment and Technology Law Conference Series that takes place twice a year. These sector\u2019s agendas and leadership will be announced in 2014. <\/p>\n<p> Board Representation<br \/> The current members of the Board of Directors will remain in place, and six new seats have been added. Four of those new directors come from the former NARM Music Industry Advisory Council members. They are:<br \/>\u2022\tBrad Navin, The Orchard<br \/>\u2022\tDarren Stupak, Sony Music Entertainment <br \/>\u2022\tMatt Signore, Warner Music Group<br \/>\u2022\tJim Urie, Universal Music Group<\/p>\n<p> They join:<\/p>\n<p>\u2022\tRachelle Friedman, J&amp;R Music World \u2013 Chairman<br \/>\u2022\tBrent Muhle, iTunes \u2013 Vice Chairman<br \/>\u2022\tJohn Trickett, immergent \u2013 Treasurer<br \/>\u2022\tChristina Calio, Microsoft<br \/>\u2022\tLen Cosimano, Director-at-Large<br \/>\u2022\tMike Fratt, Homer\u2019s<br \/>\u2022\tSteve Harkins, Baker &amp; Taylor<br \/>\u2022\tAnthony Montenegro, Nokia<br \/>\u2022\tBruce Ogilvie, Super D\/Alliance Entertainment <br \/>\u2022\tDilyn Radakovitz, Dimple Records<br \/>\u2022\tRyan Redington, Amazon<br \/>\u2022\tSteve Savoca, Spotify<\/p>\n<p> Two more directors representing music content companies are expected to be appointed by the end of the year. <\/p>\n<p> Membership<br \/> Music Biz is primarily funded by its annual membership dues. Membership is open to every level of the industry, from individuals to major corporations, with special rates for students and startups. For established businesses, rates are determined by total annual U.S. revenue, starting at $595 for those with less than $1 million. All employees of a Music Biz member company are entitled to all of the member benefits, including discounted rates to the organization\u2019s events. A pre-revenue, unfunded startup can join for $99. In addition, an individual not affiliated with a larger company, such as a lawyer or self-employed consultants, can join for $160, and student membership is $30. More information on joining Music Biz can be found on the website www.musicbiz.org.<\/p>\n<p> ###<\/p>\n<p> The Music Business Association <br \/> The Music Business Association (Music Biz) is a membership organization that advances and promotes music commerce \u2014 a community committed to the full spectrum of monetization models in the industry. It provides common ground by offering thought leadership, resources and unparalleled networking opportunities, all geared to the specific needs of its membership. By leveraging the legacy of the former National Association of Recording Merchandisers (NARM) and its hub for digital initiatives, digitalmusic.org, Music Biz brings a unique perspective and valuable insight into the trends and changes that innovation brings. Today, we put our collective experience to work across all delivery models: physical, digital, mobile and more. Music Biz and its members are committed to building the future of music commerce \u2014 together.<\/p>\n<p>Source:\u00a0 www.musicbiz.org.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Starting today, NARM (National Association of Recording Merchandisers) and its digital industry hub digitalmusic.org will&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[23],"tags":[],"class_list":["post-3663","post","type-post","status-publish","format-standard","hentry","category-music-news"],"_links":{"self":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts\/3663","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/comments?post=3663"}],"version-history":[{"count":0,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/posts\/3663\/revisions"}],"wp:attachment":[{"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/media?parent=3663"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/categories?post=3663"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/skylight.gr\/index.php\/wp-json\/wp\/v2\/tags?post=3663"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}